GOOGLE SHOPPING ADS
Grab your target audience’s attention on the web’s top price comparison service.
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Understanding your needs, targets and deadlines provides a solid foundation for our approach, together with the drive to be the best at what we do. All of this, whilst never compromising on strong customer relationships.
Whilst you may be generating sales from people that know you already, shopping allows you to showcase your products to those that are searching more specifically for what you offer.
Whilst we can run a campaign on getting traffic to your site, Shopping ads enable us to spend your advertising budget so that bids are altered on whether the user is likely to convert for an affordable price. This is determined in many ways, such as whether users have searched before or not.
We can take care of all the day-to-day management of your Google Shopping campaigns, so you can focus on other aspects of your business. This includes tasks such as creating and optimising your product feeds, setting bids, and tracking results.
As you don’t bid on a keyword in Google Shopping campaigns, there’s no issue with competitors bidding on your product or brand name.
Instead, Google ranks your ads on price, quality of image, and product classifiers, so if you’re cheaper than your competitor, it’s like your ad will show first more frequently.
We are Google Shopping ads experts in the UK. We have a proven track record of success in helping our clients increase their online sales through Google Shopping. We offer a full range of services, from campaign setup and management to optimisation and reporting. We are committed to providing our clients with the best possible results, and we are confident that we can help you achieve your online sales goals.
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As businesses rely more on their online presence to connect with customers and to generate sales, shopping ads are important to make sure your amazing products are being seen by the right people. Understanding the nuances of shopping campaigns is crucial, and we have compiled a list of frequently asked questions (FAQs) related to shopping.
Our experts are equipped with setting you up on the Merchant Centre, connecting to your website to produce a feed and create campaigns in the Google Ads platform.
Your products need to have images to show people what it is you have on offer. Without a product image, Google won’t show your ad!
Make sure there are not watermarks or text on it though as that will get disapproved too.
You can see results quickly when it comes to shopping, however, it does depend on the product area and the search volumes as if not many people are in the market to buy, you might see results slower.
For any account, it takes several weeks for the campaigns to stabilise and a period of learning how users interact before results start to be consistent. So it should be something to bear in mind in the initial month or so of running a campaign.