When your press release is picked up by journalists and published in news articles, it can give your brand a major boost in visibility.
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Generate brand awareness and publicity for your brand and all the great things you’re doing with press release creation. Press releases are designed to reach a wider audience, spreading news across your website, social media and press publications.
Crafted in the right way, a press release creates a buzz around your brand – especially if it gets picked up and shared around. Boost your brand awareness and reach potential new customers with press release creation.
When you write and distribute a press release for digital PR, you hope that it will be picked up by a range of media outlets. If your news is compelling enough or your new service or product is interesting enough, the reader of your press release is very likely to head to your website to find out more.
A press release helps drive website traffic, which can boost your SEO and, of course, result in new customers and increased sales. What’s not to love?!
When digital PR and SEO work together, they ideally result in backlinks. Think of a backlink as a vote for your website from another. It is, quite simply, when one website includes a link somewhere on the site back to yours. This could be on a blog post, a landing page or within the sharing of a press release.
The more high-quality and relevant websites that include links back to your website, the bigger the boost to your SEO and your website’s domain authority. If you’re feeling confused – don’t worry! It can be a tricky concept to grasp but our experts know it inside out so you can rely on us to boost your SEO with a press release for digital PR.
When your news is shared on third-party websites, it helps establish credibility for your message and brand. It’s recognition for what you’re doing and that speaks volumes in a potential customer’s perception of your brand.
Those who frequently utilise press release creation and therefore get covered in the press enjoy the strongest and most loyal relationships with followers and customers. Lend credibility to your brand and your message with press release creation and a press release for digital PR.
Press releases are a fun tool to use when you have any company updates to share with your audience. They’re a great way to build trust with your audience and can be used to garner positive coverage when you have any exciting news to share with your customers.
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Got a story you need to share? Our skilled team of experts can handle your press release creation and distribution. We have all the experience that you’re looking for in creating a press release for digital PR or for your website.
Want to learn more about press release creation? Read our FAQs below or contact our content marketing agency today.
A press release is an official statement directed for public release, either to share an update, make an announcement or send a message. Traditionally, a press release is shared amongst relevant news media.
Press release creation is important because it delivers informative updates and news amongst third parties, ultimately allowing you to reach new audiences and increase trust, knowledge and awareness of your brand.
You should use a press release agency to ensure that your press release is written and formulated correctly to give your story the best chance of engagement and being picked up and shared. Creating a press release requires expertise, specialist tools and experience, so it can be best to rely on an expert for press release creation support.
With an impressive 15+ years of experience in press release creation and distribution, Assisted has all the expertise you need to create high-performing and converting press release content for your website and beyond. Turn to our team of passionate experts who are ready to work with you and create the perfect press release for your story.