GA4 REPORTING SERVICES
Identify which marketing campaigns are driving the most traffic and conversions to your website or app.
In the past, Google Analytics (GA) was primarily focused on website traffic. However, GA4 takes a more holistic approach by tracking users across all of their devices and platforms, including websites, apps, and social media. This gives businesses a complete picture of how customers interact with their brand.
There has been a growing concern about privacy and data collection in recent years. GA4 was designed with privacy in mind. It uses a different approach to tracking users that doesn’t rely on cookies. This makes it more compliant with privacy regulations around the world.
GA4 is a newer version of GA that is designed to be more flexible and adaptable to changes in the digital landscape. For example, GA4 is designed to work with different types of data, including first-party, third-party, and machine-learning data. This makes it more future-proof than previous versions of GA.
GA4 can provide your business with more actionable insights than previous versions of GA. For example, GA4 can be used to track customer lifetime value, identify high-value customers, and track the effectiveness of marketing campaigns. This information can be used to improve customer experience and increase sales.
Our team of experienced analysts has a deep understanding of GA4 and can help you set up your account, configure your reports, and interpret your data. We also offer a variety of GA4 reporting services. We are committed to helping you get the most out of GA4 and achieve your marketing goals.
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See these frequently asked questions about GA4 setup & reporting.
GA4 is the latest version of Google Analytics. It was released in October 2020 and is a major update from the previous version, Universal Analytics. GA4 is designed to be more privacy-friendly, more flexible, and more actionable than previous versions of GA.
There are many benefits to using GA4, including:
To get started with GA4, you’ll need to create a new GA4 property. You can do this by going to the Google Analytics website and clicking on the “Create Property” button. Once you’ve created a new property, you’ll need to set up your tracking code, our experts can help you with each set to make sure your business is fully set up.