Pushing web performance to the maximum
Redeveloped the site in a mobile-first format, introducing a clearer user journey and content that was evidence-led
“We needed a website that catered to several markets, appeared authoritative yet had an energetic feel. Ease of navigation was important for users to find research and for eCommerce. Auburn provided this along with continued support and recommendations for improving our rankings.”
Vanessa Potter – POWERbreathe
POWERbreathe is the Worlds No.1 breathing trainer. Scientifically acknowledged around the world, the brand has become synonymous with improving breathing muscle strength, stamina and reducing breathlessness.
It was clear from our discussions with POWERbreathe that their website was holding them back. With a class-leading brand and wide recognition within the marketplace, the website was underperforming.
We redeveloped the site in a mobile-first format, introducing a clearer user journey and content that was evidence-led. We built for speed and reduced load time by 50%. Along with a digital marketing strategy and well-managed SEO and PPC campaign, the results have massively improved, with all the major KPIs showing a positive uptick and of course, more sales, revenue and profit on the bottom line.
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