SEO & PPC agency specialising in services for retail and e-commerce businesses and websites.
Office Addres:
Alma Park, Woodway Lane, Claybrooke Parva, Leicester, LE17 5BH
We’re experts in SEO & PPC for retail and e-commerce businesses – if we may say so ourselves. We’ve got all the experience to optimise your budgets across multiple channels.
With insights into similar markets and business models, we’ll be able to implement commercially focused digital marketing strategies from the get-go, minimising risk and managing expectation.
When starting your investment into digital marketing – especially SEO and PPC – it’s important that all stakeholders within a business are managed in the right way. With that in mind, we have pulled together some typical expectations.
With over 12 years of experience working in the retail and E-commerce space, we know we can improve your site’s performance across a number of key factors that are proven to drive organic search performance.
Using our years of experience, we work to an ever-evolving set of technical standards. Our number one focus is to make sure both your users and the major search engines can navigate your website without any problems
From key SEO signals, content optimisation and site structure, to site speed and mobile performance – we’ll audit and get rid of any barriers that slow your site’s performance in the search results.
Driving traffic and new customers to our client’s websites is usually the starting point of our campaigns. However, we can often improve sales and revenue by focusing on conversion rates and user experience (UX).
Our team of SEO’s and designers work together to review your website’s engagement by screen recording, heatmapping, click tracking and our experience to implement improvements in the customer’s journey. Our marginal gains approach means we’re constantly investing time in conversion rates.
If there’s one thing we value when it comes to retail SEO performance, it’s domain authority. To increase your websites domain authority, we love to facilitate product reviews. Our PR team will seek out relevant websites who want to review your product, build up that relationship and ultimately gain you a valuable link from their site to yours.
And it doesn’t stop there. Alongside product reviews, we can build content assets for your website that will earn you links on an ongoing basis and engage both your customers and industry peers. From ideation and design, right through to content and development – our team are pro’s.
One of the biggest advantages of e-commerce SEO is being able to optimise multiple pages of your business’s website with a common naming convention. Keyword research to identify each opportunity will make sure that every product, category and sub-category are optimised, maximising your site’s authority and visibility.
Naming conventions also give your retail website scalability, knowing each product you add will be optimised effectively, always adding value.
We’ve worked with loads of different e-commerce platforms, which means we can implement our SEO experience and maximise performance without having to go through a steep learning curve at the start. It also means we know all the quick wins, limitations and scalability of each.
After demonstrating the ability to maintain and develop our customer’s Pay Per Click (PPC) campaigns over a 12-month period, we’ve had our performance analysed by Google and they’ve subsequently approved our status. We are trusted with large budgets by a number of customers, in a range of industries, and we consistently achieve great results.
Understanding your investment is equally as important as the marketing itself. We use a range of tools which lets us measure and track engagement and conversions. We can track an agreed set of KPI’s that are critical to your business and stakeholders.
Utilising the Google Suite including Google Analytics, Google’s Search Console, Google Tag Manager and Google’s DataStudio, we can pull out key metrics and display them on live dashboards, giving you and your team easy access to data at any point.
Over the last two years, ASSISTED. has been nominated for a range of awards both locally and nationwide.
This includes Four Niche Business Awards, Two European Search Awards, Two UK Agency Awards and a UK’s Search Awards for Best Small Integrated Agency.