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Home » Sectors » Financial Services » Trading

Digital marketing for trading platforms

Trade smarter with our digital marketing services for trading platforms

Assisted is a digital marketing agency that understands the importance of transparency and compliance in the financial services world. We offer SEO, PPC, content marketing, and email marketing campaigns that build trust with your audience while scaling your trading business to new heights.

Work

What we have done

We all know that the trading landscape moves at a rapid rate, and that is why your digital marketing should move even faster. So, whether you’re looking at launching a new Neo-Brokerage or scaling your long-time established MT4/MT5 platform, we have the technical know-how to get you there. Read through our case studies for more information on how we do this.

Trade Nation
50% Cost Per Lead Reduction
SEO PPC Content
View case study

Why trading platforms need our digital marketing expertise

Authority-First SEO: Dominating Trading Platforms

The financial services sector is a highly competitive one, and it is important to be able to stay as far ahead of your competition as possible. By increasing visibility, we’ll help you retain users through targeted content and by building trust via education and authority. This way, you’ll also be able to personalise the experience of your users and convert prospects into loyal and active traders.

We focus on:

  • Technical SEO
  •  Content Marketing
  •  Keyword Research
  •  Competitor Analysis
  •  Backlink Analysis
  •  Link Building

With a solid SEO approach in place, your trading platform will become a reliable choice for customers.

SEO for trading companies

Organic search is one of the most important parts of any digital marketing strategy for any trading platform/company. With a robust website that has been optimised for search, you’re guaranteed to attract more visitors and generate more leads.

Our SEO strategy includes conducting comprehensive keyword research and keyword mapping in order to find the exact questions and information your audience is searching for. From this. We design and create content that fits your website like a glove. Here’s what our strategy includes:

Market Analysis: We look at your specific market in detail, identifying key trends and whether or not there are any regulatory changes that will affect your audience and trading platform.

Audience Definition: Next, we’ll take a deeper look into your customer personas, aiming to understand your audience demographics and why they choose the specific financial products they do.

Competitor Insight: We’ll also look at your direct competitors and how they’re marketing themselves. This way, we can discover what makes you stand out from the rest of the financial world.

PPC for trading companies

PPC is the best way to increase your website traffic, generate leads and boost sales. This is especially the case if you have an audience that is already interested in what you have to offer

We have the knowledge and expertise to efficiently navigate various PPC platforms, including Bing Ads, Google AdWords, LinkedIn Ads and Facebook Ads. There are advantages and disadvantages to each platform, and we’ll help you choose the best platform for your business’s needs, guiding you through the entire process.

Content marketing for trading companies

As part of our digital marketing strategy for your trading platform, there are different types of targeted content pieces that we can create. These include:

  • Informative articles
  • Videos
  • Infographics
  • Social media posts
  • White papers

With a targeted content plan, we’ll be able to target your audience and tick off your business goals.

Once the content has been created, it can be distributed and repurposed through various channels. This can include email marketing, paid advertising, social media and website content.

Social media marketing for trading companies

Marketing through social media is a great way for your trading platform to connect with potential customers and to build relationships with them. As with content marketing, social media marketing needs to be targeted to your audience and posted regularly to gain traction.

At Assisted, we have 17 years of experience using social media marketing and know just what it takes to aid your trading company in building a long-lasting audience.

What our customers say about us

Bourton Group

The team at Assisted have proved to be fast and efficient hosts to our website for the past six years. More than this though, they proactively share new ideas to ensure we stay ahead of our competitors, remain visible to those searching for our services and generate leads. We have total confidence in Assisted and would definitely recommend them to others.

CIA Landlords

Nick has vastly improved our online advertising results at CIA Insurance. Provides a professional service but on a very personable basis. He provides clear explanations of the campaigns he is running for us…

Trade Nation

The team at Assisted have helped us launch and manage a successful PPC campaign across search, YouTube and display…

4.9 Average 155 Reviews
Trading

Trusting the Data

You don’t only need to take our word for the success of your trading platform. We  guarantee you a completely transparent experience with Assisted across all of your campaigns and channels.

We use industry-leading tools and a highly detailed data-hub that allows you to monitor and track all of your critical performance metrics in real-time. We deliver this level of accountability trough the Google Marketing Platform which includes Google Analytics, Google Search Console, Google Tag Manager, and Looker Studio.

Alongside all of this information, we track key metrics and provide you with tailored reports, giving you instant access to all of your data.

Insights

What we know

This is where we share insights, tips, and best practices in digital marketing and stay up to date with the latest trends in today’s fast-paced digital landscape. Our goal is to help you stay ahead of the curve by providing the latest information on marketing news, technology advancements, and proven strategies for success.

150
5 Star Google Reviews
175
Live Clients
17
Years Experience

Speak with a specialist

We specialise in a range of sectors and industries based on years of experience and expertise. If you are looking for a digital agency we have all bases covered.

Digital marketing for trading platforms FAQs

Promoting a trading platform is different from marketing any other product. You aren’t just looking for clicks; you’re looking for traders who trust your tech and your integrity. That means balancing aggressive growth with strict compliance. We put this guide together to clear up the confusion around SEO, risk warnings, and how to actually stand out when everyone is competing for the same audience.

What is digital marketing for trading platforms?

Digital marketing for trading platforms is the use of online platforms, such as social media sites and websites, to promote trading, generate leads and engage with customers.

Why is digital marketing important for trading platforms?

Digital marketing is important for trading platforms because it allows you to reach a large number of potential customers on a global scale. It also helps you build brand reputation and drive user acquisition in a highly competitive market.

What are the most effective digital marketing channels?

There is a mix of extremely effective digital marketing channels that will help scale your trading platform/company. For example:

  • SEO: targets specific users searching for specific information through organic search.
  • PPC: provides visibility extremely quickly, attracting high-intent traffic through the use of Google and Bing ads, as well as other platforms.
  • Content marketing: Educational content is created to engage users and to position yourself as a thought leader.
  • Social media marketing: This is useful for brand awareness and building an audience.
What are the key challenges in marketing for trading industry?

As with the financial sector as a whole, there are key challenges that need to be taken into consideration, such as ever-changing regulations, building trust with potential traders, and standing out in a crowded market.

Do I need to place risk warnings in all financial promotions?

Yes, you need to place risk warnings in all of your marketing content. Regulatory bodies like the FCA require clear and easy-to-understand risk warnings to ensure that potential customers are aware of the potential for loss when trading.