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01788 288020

Office Addres:
Alma Park, Woodway Lane, Claybrooke Parva, Leicester, LE17 5BH

PPC and SEO for Financial Services

ASSISTED. specialise in SEO (Search Engine Optimisation) & PPC (Pay Per Click) for Financial Services. Using our current customer base and our team’s years of experience, we’ll maximise your budgets across multiple channels.

We know our stuff, so we can implement commercially focused search strategies from the get-go, minimising risk and managing expectation.

Finance brands we work with..

Why do financial clients need digital?

Most of our financial customers have a relationship with lead providers and often rely on comparison websites such as Compare the Market, Money Super Market or Go Compare.

We often work to complement or minimise reliance on these inbound leads with SEO and PPC through owned channels. Taking control of lead volumes, budgets, CPC (cost per clicks) and ultimately CPA is on most businesses agendas as they look to grow their businesses.

Why Choose ASSISTED?

  • Adwords certified individuals in Search, Display & Mobile ads.
  • • Over 11 years experience developing strategies for businesses using SEO.
  • Helping drive traffic to customers within the financial sector for over 7 years.
  • Integrated campaigns designed to capture customers at all stages of the buying cycle.

What our customers say.

Social media content is first class and he engages well with our PR and Design teams. Very professional business. Would definitely recommend ASSISTED. Steve Jones - PYG
ASSISTED. have vastly improved our online advertising results at CIA Insurance. Provides a professional service but on a very personable basis. Richard Wayman - CIA
The ASSISTED. team have provided great uplift in our organic reach since day one - and have 'assisted' us on a few projects along the way. :) Chris Henderson - LifeSearch

Owned channels - SEO & PPC

If you’re not sure what an owned channel is, it’s when a business has control of its performance, the ability to flex investment and measure results. SEO and PPC (search) also usually manage customer experience and process leads on their own website and not a third party site, giving even more ownership to the business. SEO offers more sustainability for businesses by improving domain authority, site relevance and technical performance.

All of these factors can increase the sites ability to rank in the organic search results – SEO traditionally provides the lowest cost of traffic with conversions similar to paid channels. PPC is when you bid on a set of key terms within Google and Bing using Google Ads and Bing Ads respectively. We’re really proud to be a Google Partner, so we are fully qualified in search, display and mobile advertising meaning performance are optimised from day one.

Download our Financial Services Guide.

  • Introduction to Search (SEO & PPC) and owned channels.
  • Protecting your brand and compete with the comparison websites.
  • Identifying keywords and maximising existing authority.
  • Search volumes, conversions and commercials.


Types of Financial Businesses we work with

We work with a lot of different businesses within the financial sector, so we’ve got all the experience to make sure that we’re making the most of your digital marketing investment. We are able to apply our experience to ensure any investment in marketing is maximised. Here’s an idea of the kind of customers we’re currently working with:

  • Insurance Providers
  • Insurance Brokers
  • Global Banks
  • Corporate Banking
  • Loan and Credit Card Providers
Google Partners

After demonstrating the ability to maintain and develop our customer’s Pay Per Click (PPC) campaigns over a 12-month period, we’ve had our performance analysed by Google and they’ve subsequently approved our status. We are trusted with large budgets by a number of customers, in a range of industries, and we consistently achieve great results.

Reporting, Insights and MI

Understanding your investment is just as important as marketing itself. We use a few different tools that mean we can measure and track engagement and conversions, and we have the ability to track an agreed set of KPI’s that are critical to your business and stakeholders.

Utilising the Google Suite including Google Analytics, Google’s Search Console, Google Tag Manager and Google’s DataStudio, we can pull out key metrics and display them on live dashboards, giving you and your team easy access to data at any point.

Award Nominations

Best financial services PPC award nomination badge

Over the last twelve months, ASSISTED. have been nominated for a total of five awards both locally and nationwide.

This includes the Niche Business Awards, European Search Awards, UK Agency Awards and the UK Search Awards. Our latest UK Search Awards nomination also includes the ‘best PPC campaign for financial services’ for our insurance customer; LifeSearch.

Why use ASSISTED.?

We might be small, but we do big things when it comes to delivering SEO and PPC for your Financial Services business.

Between us, the ASSISTED. team can cover all aspects of your strategy. Whether it’s technical SEO, content creation, digital PR or reporting – a truly integrated approach.