Finance | Insights | SEO


Insights, reporting, SEO consultancy, and Google Tag Manager maintenance.

Santander

Santander's Corporate Banking Services

Santander’s corporate banking website is designed to help medium to large businesses looking for a relationship-managed service or requiring more comprehensive banking, international, or larger lending needs.

Assisted

CUSTOMER QUOTE

The partnership between Assisted and Santander UK reinforces the need for accurate insights and how website engagement and customer behavior enable data-driven decisions.

Events, Conversions and Cookies


Our team, specialising in financial services, used Adobe Analytics, Siteimprove, Google’s Tag Manager, and Google Analytics to implement a range of events, conversions and behaviour tracking throughout the corporate Santander website. All our work had to strictly adhere to Santander’s GDPR policy to ensure we only fired events in line with user’s cookie preferences.

Having control and visibility around site performance is key to ensure all stakeholders throughout the business are managed correctly.

Santander Insights

12

sites managed by GTM

97%

We saw a 97% increase in organic search users in 2020 compared to the same period in 2019

53%

We helped achieve a 53% increase in organic search conversions 2020 vs 2019

3


years working relationship

68%


of leads from organic

100+

events tracked and reported across 12 different websites on behalf of the marketing team

Work With Our Team

CONTACT US